Proofs & Approvals

How do I approve a proof with confidence?

Short answer

Check the proof against your order, one item at a time: spelling, logo and colors, size and placement, imprint method, product color, quantity and totals. Read all text aloud, ask a second person to review it, and ask for a revision if anything looks off. Approve only when every item matches, because an approved proof is what gets produced.

  • Approval is final: production follows the proof you approve.
  • Check text, colors, size, placement, method, product color and quantity.
  • Have a second person proofread every word and number.
  • Request revisions until it is right; they are free here.
  • Expect small differences between screen colors and the finished product.

A proof is a picture of what will be made. When you approve it, you tell the factory to produce exactly that. Mistakes you miss now are hard to fix later, so a calm, structured review is worth a few minutes.

What to check on every proof

Go through the proof in the same order each time.

  • Text: Check spelling, capital letters, phone numbers, web addresses and dates. Read each word letter by letter. Your eye fills in missing letters, so reading aloud or backward helps.
  • Logo: Make sure it is the current version, not stretched, and not missing any part.
  • Colors: Compare the listed PMS (Pantone) colors with your brand guide. PMS stands for Pantone Matching System, and it is the standard way to name exact ink or thread colors.
  • Size and placement: Check the imprint size and where it sits on the product. A chest logo that is too low or a mug logo near the handle can look wrong.
  • Imprint method: Confirm it is the method you chose, such as embroidery or screen print. Fine detail and tiny text may not reproduce well in every method.
  • Product color: Check that the item color matches your order.
  • Order summary: Confirm quantity, unit price, setup fees and total.

Get a second set of eyes

You have looked at your logo many times, so you may skip over errors. Send the proof to a coworker, your boss or the person who owns the brand. Ask them to check one thing: does anything look wrong? If several people review, collect all comments and send them together so changes are made in one round.

Know what a proof can and cannot show

A proof is a digital image. Your screen may show colors a little brighter or darker than the finished item. The material and imprint method also change the look. Thread has a slight texture, and fabric can soften ink. PMS numbers are used for exact matching, which is why they matter more than how a color looks on screen.

If you need to feel the quality or see the real color first, consider a sample before you place a large order.

Common mistakes to avoid

  • Approving in a hurry to save a day. A rushed approval can cost more time than a second review.
  • Checking only the logo and skipping the text and quantity.
  • Assuming the seller will catch errors. Approved proofs are treated as your sign-off.
  • Using an old logo file or the wrong color numbers.
  • Not asking questions. If a placement or color looks unclear, ask for a change or an explanation.

The last check before you click approve

Pause and ask three questions. Did a second person read it? Do the colors, size and placement match what I asked for? Do the quantity and total match what I expect? If all three are yes, approve. If any answer is no or maybe, request a revision.

Step by step

  1. Open the proof next to your order

    Keep your order details and brand guide beside the proof. You will compare the two, not judge the proof by feel.

  2. Check the words and numbers

    Read every word aloud and check phone numbers, web addresses and dates letter by letter.

  3. Verify logo, colors and method

    Confirm the logo version, the PMS colors and the imprint method. Make sure fine details can reproduce in that method.

  4. Check size, placement and product

    Look at imprint size, location, product color and quantity. Then review the order summary and total.

  5. Ask someone else to review

    Have a coworker look for anything that seems wrong. Gather all feedback in one message.

  6. Request changes or approve

    If anything is off, request a revision and review the new proof. When everything matches, approve.

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People also ask

How can I be sure my proof is right before approving?

Compare it to your order and brand guide line by line, then have a second person review it. Check text, PMS colors, size, placement, method, product color and quantity. If you are unsure about any detail, ask for a revision before approving.

What is the last check before I click approve?

Confirm that someone else read every word, that the colors, size and placement match your request, and that quantity and total are correct. Remember that approving tells production to make exactly what the proof shows.

Proof review tips for first-time buyers?

Read all text aloud, use your brand's PMS numbers, and review the proof on a large screen. Ask questions when something is unclear, and do not rush. Expect small color differences between screen and finished product.

Can I change a proof after I approve it?

Usually not once production has started. Custom items are made to the approved proof, so errors on an approved proof are generally your responsibility. Contact the team right away if you spot a mistake, but do not count on a change.

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